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Case Study

Organization that strengthens people of vulnerable contexts ability to achieve a better quality of life, supporting the generation of decent and sustainable income.

OUR CHALLENGE

Strengthen digital positioning for the WWCC, its programs and services

WHAT WE DID

Social Media Plan Design

Facebook Ads – Instagram Ads –
Google Ads and Google Display Network

Brand Archetype Process – Buyer Persona

Design and development of landing pages.

Content Grids for Social Media

Integration of landing page with CRM platform ActiveCampaig

Lead Generation Campaign

Configuration and design of automated workflows

WHAT WE ACHIEVED

Significantly increase the corporation’s fan base, reach, and social media engagement in as little as six months

We went from an average monthly reach of 20,500 to 200,000

From a follower base of 5,800 to 8,553 in 3 months

From an average interaction of 3.8% to 10.8%